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The most contemporary Bollywood film to date to hit DIFF screens this December
Dubai – November 14, 2016: The 13th edition of the Dubai International Film Festival (DIFF) confirms the World Premiere of Aditya Chopra's 'Befikre' from Yash Raj Films starring Ranveer Singh and Vaani Kapoor will be presented to DIFF audiences at the Madinat Jumeriah, home of DIFF.
The brand-new Hindi romantic comedy will be the red carpet gala of the Festival’s celebrations on Thursday, December 8, 2016.
Shot entirely in Paris, Befikre is a progressive, fresh interpretation of love as viewed in the 21st century.
‘Befikre’ meaning carefree in English is a free spirited, contemporary love story of Dharam (Ranveer Singh) and Shyra (Vaani Kapoor), who find love in an impulsive, engaging series of experiences. Doused in the spirit of Paris, it celebrates love and focuses on living to the fullest.
Abdulhamid Juma, DIFF Chairman said: “The World Premiere of the eagerly anticipated ‘Befikre’ from Yash Raj Films and directed by the incredibly talented Aditya Chopra following a hiatus of seven years is a major scoop for DIFF. This refreshing new film will appeal not just to the expatriate community but also to Arabs who have a strong affinity for Bollywood films.”
Nelson D’souza, Yash Raj Films, Head of Operations- MENA said: “Yash Raj Films and DIFF have a long history and we’re privileged and honored to have been a part of this remarkable journey with DIFF from the beginning. We’re delighted that the Festival has selected ‘Befikre’ as it is a film very close to our hearts and as always, we continue to tell stories that reflect the times we live in. We thank DIFF for their support and wish everyone a great festival.”
This is the fourth film from Yash Raj Films to showcase at DIFF having already premiered ‘Kabul Express’ and ‘Rocket Singh: Salesman of the Year’ and ‘Ladies vs Ricky Bahl’.
Tickets are on sale now for the 13th edition of the Dubai International Film Festival which will take place from the 7th December – 14th December, 2016. For more information on ticket packages and registration for media, students and industry professionals, visit the DIFF website at diff.ae
For press information, please contact:
Harley Rose Shearstone
Email: DIFF@hkstrategies.com
Tel: 04 553 9543
About Befikre
Befikre is a story that celebrates being carefree in love. A quintessential Delhi boy Dharam (Ranveer Singh) comes to Paris for work in search of an adventure. Just when he was about to embark on` this journey of his life he bumps into a wild, free spirited, French born Indian girl Shyra (Vaani Kapoor).
A feisty romance ensues between the two in which both of their personalities- one being an equal match for the other are tested to the limit. Battling their ups and downs, both realize that love is a leap of faith that can only be taken by those who dare to love.
About DIFF
The Dubai International Film Festival (DIFF) is the leading film festival in the region. Since its inception in 2004, the festival has served as an influential platform for Arab filmmakers and talent at an international level, by spearheading the cinema movement in the region. The 13th edition of DIFF will take place from December 7 – 14, 2016.
For more and updated information about DIFF, please visit www.diff.ae or join DIFF on 
