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On the occasion of the birthday of Shahrukh Khan, we are happy to unveil the first song promo of the film
Rab Ne Bana Di Jodi titled ‘Haule Haule’, featuring Shahrukh Khan and introducing Anushka Sharma. This is the first time YRF is releasing a song promo before the music release, as it’s truly a special occasion. The promo will be available for all of you to view on all television channels from today and is the first look of the film, written and directed by Aditya Chopra.
As part of a unique marketing strategy, YRF has also installed life-sized 8-feet tall lenticular standees at all theatres, which gives the onlooker a unique view of both the looks of Shahrukh Khan in the film, when viewed from different angles. This has already created a unique buzz among all film fans, who are eagerly awaiting the release of Aditya Chopra’s next directorial venture on 12th December. The Music of “Rab Ne Bana Di Jodi” is releasing on 6th November 2008.
